but to [rejoice] in splendour

"Save the Environment, Wear Furs"... Originally uploaded by imaginedp *Scratches* my head. I don't get this. There's no indication that its a joke so the company must not have thought they could seriously say this statement.

I went to california on memorial day weekend and posted photos online http://www.flickr.com/photos/imaginedp/sets/72157600306032169/